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（破窗破业）Broken Windows, Broken Business: How the Smallest书籍详细信息
- ISBN：9780446698481
- 作者：暂无作者
- 出版社：暂无出版社
- 出版时间：2006-09
- 页数：170
- 价格：139.20
- 纸张：胶版纸
- 装帧：平装
- 开本：暂无开本
- 语言：未知
- 丛书：暂无丛书
- TAG：暂无
- 豆瓣评分：暂无豆瓣评分
内容简介：
This vital, seminal work by Michael Levine proves that businesses get in trouble when they neglect small problems. If a window in a building is broken and left unrepaired, soon all the windows will be shattered, creating a perception of chaos. The same principle applies to business. Attention to detail demonstrates corporate competence--and that the company cares about the consumer.
Broken windows--and peeling paint, worn carpets, and dirty restrooms--signal that the business doesn't care. Drawing on real-world examples, from JetBlue's decision to give fliers what they really want to Google's customer-based strategy for breaking out of the pack of Internet search engines, Levine shows how con-stant vigilance to the tiny details can make or break a business or a brand.
With practical tips and advice for all types of businesses, this compelling, breakthrough book in management theory will help countless companies stay ahead of their competition.
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书籍介绍
Once every few years a book comes along with an insight so penetrating, so powerful - and so simply, demonstrably true -that it instantly changes the way we think and do business. Such a book is Broken Windows, Broken Business, a breakthrough in management theory that can alter the destiny of countless companies striving to stay ahead of their competition. "In this vital work, author Michael Levine offers compelling evidence that problems in business, large and small, typically stem from inattention to tiny details. Social psychologists and criminologists agree that if a window in a building is broken and left unrepaired, soon thereafter the rest of the windows will be broken - and the perception will build that crime in that neighborhood is out of control. The same principle applies to business." "Drawing on real-world corporate examples, from JetBlue's decision to give fliers what they really want - leather seats, personal televisions, online ticketing - to Google's customer-based strategy for breaking out of the pack of Internet search engines, to business-to-business firms' successes and failures, Levine proves again and again how constant vigilance and an obsession with detail can make or break a business or a brand." "With tips and advice on changing any business to one that dots its i's, crosses its t's, and attracts more clients, Broken Windows, Broken Business goes straight to the heart of what makes all enterprises successful - the little things that mean a lot."--BOOK JACKET.
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网友 师***怡：说的好不如用的好，真心很好。越来越完美
网友 邱***洋：不错，支持的格式很多
网友 瞿***香：非常好就是加载有点儿慢。
网友 芮***枫：有点意思的网站，赞一个真心好好好 哈哈
网友 菱***兰：特好。有好多书
网友 饶***丽：下载方式特简单，一直点就好了。
网友 居***南：请问，能在线转换格式吗？
网友 康***溪：强烈推荐！！！
网友 屠***好：还行吧。
网友 宓***莉：不仅速度快，而且内容无盗版痕迹。
网友 谭***然：如果不要钱就好了