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Pocket Mentor Series: Focusing On Your Customers 哈佛商学院：客户至上书籍详细信息
- ISBN：9781422129753
- 作者：暂无作者
- 出版社：暂无出版社
- 出版时间：2010-11
- 页数：90
- 价格：56.30
- 纸张：胶版纸
- 装帧：平装
- 开本：32开
- 语言：未知
- 丛书：暂无丛书
- TAG：暂无
- 豆瓣评分：暂无豆瓣评分
内容简介：
Closing individual sales, in most businesses, is not enough for
success. Success depends on developing profitable lifetime
relationships with customers. But gaining customer loyalty requires
hard work, care, and attentiveness. In this book, you'll learn to
assess the lifetime value of a customer, and why it makes sense to
build loyalty among your target customers. You'll also learn
to:
- Understand the service-profit chain
- Leverage the interrelationships among customer satisfaction,
customer loyalty, employee capability, and company
profitability
- Build and refine a process for delivering extraordinary value to
your customers
书籍目录：
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作者介绍：
The Pocket Mentor series offers immediate solutions to the
challenges managers face on the job every day. Each book in the
series is packed with handy tools, self-tests, and real-life
examples to help you identify strengths and weaknesses and hone
critical skills. Whether you're at your desk, in a meeting, or on
the road, these portable guides enable you to tackle the daily
demands of your work with greater speed, savvy, and
effectiveness.
出版社信息：
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书籍摘录：
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在线阅读/听书/购买/PDF下载地址：
在线阅读地址：Pocket Mentor Series: Focusing On Your Customers 哈佛商学院：客户至上在线阅读
在线听书地址：Pocket Mentor Series: Focusing On Your Customers 哈佛商学院：客户至上在线收听
在线购买地址：Pocket Mentor Series: Focusing On Your Customers 哈佛商学院：客户至上在线购买
原文赏析：
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其它内容：
编辑推荐
Closing individual sales, in most businesses, is not enough for
success. Success depends on developing profitable lifetime
relationships with customers. But gaining customer loyalty requires
hard work, care, and attentiveness. In this book, you'll learn to
assess the lifetime value of a customer, and why it makes sense to
build loyalty among your target customers. You'll also learn
to:
- Understand the service-profit chain
- Leverage the interrelationships among customer satisfaction,
customer loyalty, employee capability, and company
profitability
- Build and refine a process for delivering extraordinary value to
your customers
书籍介绍
Closing individual sales, in most businesses, is not enough for success. Success depends on developing profitable lifetime relationships with customers. But gaining customer loyalty requires hard work, care, and attentiveness. In this book, you'll learn to assess the lifetime value of a customer, and why it makes sense to build loyalty among your target customers. You'll also learn to:
- Understand the service-profit chain
- Leverage the interrelationships among customer satisfaction, customer loyalty, employee capability, and company profitability
- Build and refine a process for delivering extraordinary value to your customers
书籍真实打分
故事情节：8分
人物塑造：8分
主题深度：6分
文字风格：7分
语言运用：8分
文笔流畅：9分
思想传递：4分
知识深度：4分
知识广度：8分
实用性：6分
章节划分：5分
结构布局：3分
新颖与独特：7分
情感共鸣：9分
引人入胜：4分
现实相关：3分
沉浸感：5分
事实准确性：7分
文化贡献：4分
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