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CREATING COMPETITIVE ADVANTAGE(ISBN=9780385517096)书籍详细信息
- ISBN:9780385517096
- 作者:暂无作者
- 出版社:暂无出版社
- 出版时间:2006-04
- 页数:228
- 价格:86.00
- 纸张:胶版纸
- 装帧:精装
- 开本:32开
- 语言:未知
- 丛书:暂无丛书
- TAG:暂无
- 豆瓣评分:暂无豆瓣评分
内容简介:
Why should I do business with you… and not your
competitor?
Whether youare a retailer,
manufacturer, distributor, or service provider – if you cannot
answer this question, you are surely losing customers, clients and
market share. This eye-opening book reveals how identifying your
competitive advantages (and trumpeting them to the marketplace) is
the most surefire way to close deals, retain clients, and stay
miles ahead of the competition.
The five fatal flaws of most companies:
? They don’t have a competitive advantage but think they do
? They have a competitive advantage but don’t know what it is—so
they lower prices instead
? They know what their competitive advantage is but neglect to tell
clients about it
? They mistake “strengths” for competitive advantages
? They don’t concentrate on competitive advantages when making
strategic and operational decisions
The good news is that you can overcome these costly mistakes
– by identifying your competitive advantages and creating new ones.
Consultant, public speaker, and competitive advantage expert Jaynie
Smith will show you how scores of small and large companies
substantially increased their sales by focusing on their
competitive advantages. When advising a CEO frustrated by his
salespeople’s inability to close deals, Smith discovered that his
company stayed on schedule 95 percent of the time – an achievement
no one else in his industry could claim. By touting this and other
competitive advantages to customers, closing rates increased by 30
percent—and so did company revenues.
Jack Welch has said, “If you don’t have a competitive advantage,
don’t compete.” This straight-to-the-point book is filled with
insightful stories and specific steps on how to pinpoint your
competitive advantages, develop new ones, and get the message out
about them.
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书籍介绍
Why should I do business with you… and not your competitor?
Whether you are a retailer, manufacturer, distributor, or service provider – if you cannot answer this question, you are surely losing customers, clients and market share. This eye-opening book reveals how identifying your competitive advantages (and trumpeting them to the marketplace) is the most surefire way to close deals, retain clients, and stay miles ahead of the competition.
The five fatal flaws of most companies:
• They don’t have a competitive advantage but think they do
• They have a competitive advantage but don’t know what it is—so they lower prices instead
• They know what their competitive advantage is but neglect to tell clients about it
• They mistake “strengths” for competitive advantages
• They don’t concentrate on competitive advantages when making strategic and operational decisions
The good news is that you can overcome these costly mistakes – by identifying your competitive advantages and creating new ones. Consultant, public speaker, and competitive advantage expert Jaynie Smith will show you how scores of small and large companies substantially increased their sales by focusing on their competitive advantages. When advising a CEO frustrated by his salespeople’s inability to close deals, Smith discovered that his company stayed on schedule 95 percent of the time – an achievement no one else in his industry could claim. By touting this and other competitive advantages to customers, closing rates increased by 30 percent—and so did company revenues.
Jack Welch has said, “If you don’t have a competitive advantage, don’t compete.” This straight-to-the-point book is filled with insightful stories and specific steps on how to pinpoint your competitive advantages, develop new ones, and get the message out about them.
书籍真实打分
故事情节:7分
人物塑造:5分
主题深度:5分
文字风格:6分
语言运用:7分
文笔流畅:9分
思想传递:7分
知识深度:4分
知识广度:6分
实用性:3分
章节划分:9分
结构布局:9分
新颖与独特:6分
情感共鸣:7分
引人入胜:9分
现实相关:6分
沉浸感:6分
事实准确性:8分
文化贡献:5分
网站评分
书籍多样性:4分
书籍信息完全性:7分
网站更新速度:5分
使用便利性:8分
书籍清晰度:8分
书籍格式兼容性:9分
是否包含广告:7分
加载速度:6分
安全性:8分
稳定性:8分
搜索功能:5分
下载便捷性:3分
下载点评
- 速度快(500+)
- 藏书馆(536+)
- 一般般(226+)
- 好评多(166+)
- 无水印(137+)
- mobi(420+)
- epub(534+)
- 无广告(189+)
下载评价
网友 訾***雰:下载速度很快,我选择的是epub格式
网友 印***文:我很喜欢这种风格样式。
网友 邱***洋:不错,支持的格式很多
网友 利***巧:差评。这个是收费的
网友 孙***美:加油!支持一下!不错,好用。大家可以去试一下哦
网友 汪***豪:太棒了,我想要azw3的都有呀!!!
网友 车***波:很好,下载出来的内容没有乱码。
网友 居***南:请问,能在线转换格式吗?
网友 石***烟:还可以吧,毕竟也是要成本的,付费应该的,更何况下载速度还挺快的
网友 丁***菱:好好好好好好好好好好好好好好好好好好好好好好好好好